Build a Founder Brand That Makes Selling Easier · MYFranchiseGuide

Founder Brand Intensive Workshop · One Day

Build a Founder Brand That Makes Selling Easier

In one practical day, clarify what you want to be known for, turn your expertise into a repeatable content system, and script, film and edit an authority-building Reel, ready to post. Built for founders and business owners who want more trust, customers and opportunities, without relying entirely on paid advertising.

Learn the approach Claudia used to grow a combined audience of 37,000+ in 9 months, and generate 100% of her business sales organically.

Date
Thu, 3 Sept 2026
Time
9:00 AM – 5:00 PM
Venue
CommonGround Bangsar South
Join Workshop→ See what you'll learn
⚡ Special Offer
1 Seat
RM 1,999
RM 1,499
Per pax
Recommended for teams
2 Seats
RM 3,998
RM 2,497
For 2 pax · RM 1,248.50 each
Sign up within 48 hours and also get these, right away, so you can start working on them before the workshop even begins:
WorkshopRM 1,999
+ MYFG Notion Production Process TemplateRM 199
+ Founder Positioning PlaybookRM 199
+ Social Media Profile Audit GuidelineRM 199
Total valueRM 2,596
Your price today
RM 1,499
Save RM 1,097 · 42% off total value

Strongly recommended for founders bringing a colleague or the marketing lead along, so the whole team walks out aligned on the same strategy.

Join Workshop→
✓

Money-Back Guarantee: If you don't find this workshop useful, we'll arrange a full refund immediately.

Why now

Selling in 2026 Has Changed.

Customers don't only compare products, prices or company credentials anymore. They look at the person behind the business. They want to understand how you think, what you believe, and whether they can trust you, before they ever book a call, visit your store, or respond to your proposal.

But most founders are still:

The result: a good business that remains overlooked, a sales process that works harder than it should, and one that eventually becomes irrelevant.

A personal brand makes your expertise visible.

When people repeatedly see your thinking, your experience and your point of view, trust begins before the sales conversation ever starts.

That trust helps you attract:

Claudia speaking to a crowd at an event
Invited to speak at Content Conference, July 2026.
On set filming a client shoot for a senior living brand
On set for a client shoot, senior living industry.

Why this works

I Built My Business Through Visibility, Not Paid Advertising.

After returning to Malaysia, I had to rebuild my network, reputation and business from scratch.

In 9 months, I grew a combined audience of more than 37,000 across social platforms. More importantly, 100% of my business sales came organically, from content, trust and the opportunities that followed.

I'm not a social media guru. I'm a founder with a real business to run, the same as you, and I built this while running a consultancy, delivering workshops, working with clients and raising a family.

I've personally invested more than RM8,000 to learn this skill properly, and I bring real operator experience with it. I know how to manage a full production cycle, from idea to script to shoot to edit to post, because I've done it for other brands, not just my own.

This workshop teaches the practical system behind that growth, adapted for founders who need content to support a real business, not a content career.

The goal was never fame. It's making your expertise visible, your value clear, and your business easier to trust.

In their own words

What People Are Saying

Some Examples of Opportunities Presented to Me by Showing Up Online

An Instagram post liked by Malaysia's Prime Minister's account
Liked on Malaysia's Prime Minister's own feed. Unpaid, unboosted.
Instagram insights showing 872.9K views in one month
872.9K views in a single month. Fully organic.
Inbound DM asking about buying an F&B franchise in Kuala Lumpur
An inbound DM from someone ready to buy a franchise in KL.
Inbound DM asking about a McDonald's franchise in East Malaysia
An inbound DM asking about McDonald's franchise opportunity in Sabah.
Claudia speaking on stage at a franchise conference
Sharing with 100+ franchise executives in the US on how storytelling impacts the sales funnel.
A packed room of attendees at a Kuala Lumpur event
Organized a sold-out event in 9 days, with zero ad spend.
Post performance stats for a brand deal reel breaking down RM54,000
A brand deal that generated 400+ leads organically for the client.
Behind the scenes shot of a camera monitor during a filming session
Invited to film at a podcast.
CTOS SME Biz Day 2026 speaker lineup featuring Claudia Ng
Invited to speak at CTOS SME Biz Day 2026, alongside some of the biggest names in Malaysia.
MIFB panel graphic featuring Claudia Ng
Invited to speak at Malaysian International Food & Beverage Trade Fair 2026.
Underdog Content Con 26 speaker lineup featuring Claudia Ng
Invited to speak at Underdog Content Con 2026.
An Instagram post liked by Malaysia's Prime Minister's account
Liked on Malaysia's Prime Minister's own feed. Unpaid, unboosted.
Instagram insights showing 872.9K views in one month
872.9K views in a single month. Fully organic.
Inbound DM asking about buying an F&B franchise in Kuala Lumpur
An inbound DM from someone ready to buy a franchise in KL.
Inbound DM asking about a McDonald's franchise in East Malaysia
An inbound DM asking about McDonald's franchise opportunity in Sabah.
Claudia speaking on stage at a franchise conference
Sharing with 100+ franchise executives in the US on how storytelling impacts the sales funnel.
A packed room of attendees at a Kuala Lumpur event
Organized a sold-out event in 9 days, with zero ad spend.
Post performance stats for a brand deal reel breaking down RM54,000
A brand deal that generated 400+ leads organically for the client.
Behind the scenes shot of a camera monitor during a filming session
Invited to film at a podcast.
CTOS SME Biz Day 2026 speaker lineup featuring Claudia Ng
Invited to speak at CTOS SME Biz Day 2026, alongside some of the biggest names in Malaysia.
MIFB panel graphic featuring Claudia Ng
Invited to speak at Malaysian International Food & Beverage Trade Fair 2026.
Underdog Content Con 26 speaker lineup featuring Claudia Ng
Invited to speak at Underdog Content Con 2026.

Who This Is For

This is for you if:

  • ✓ You are a founder, business owner, consultant or senior leader
  • ✓ Your business depends on trust and expertise
  • ✓ You know you should be more visible but don't know what to say
  • ✓ You're posting inconsistently because it's too demanding
  • ✓ You want to show up but don't know how to, and feel overwhelmed
  • ✓ You want content to create commercial opportunities, not vanity metrics
  • ✓ You are willing to show your face and participate during the workshop

This is not for you if:

  • ✕ You only want viral hacks or follower shortcuts
  • ✕ You want someone else to build your personal brand for you
  • ✕ You are unwilling to appear in your own content
  • ✕ You want to become an influencer without connecting content to a real business goal
  • ✕ You expect one video to instantly generate sales

The curriculum

Four modules. Real progress after each one.

01

Position Your Founder Brand

  • Understand how customers decide whom to trust in 2026
  • Define what you want to be known for
  • Connect your founder brand to your business goals
You leave with: a clear founder-brand position.
02

Build Your Content System

  • Choose the themes your content will consistently own
  • Turn your knowledge and experience into usable ideas
  • Create a production process you can realistically sustain
  • Rewrite your profile so visitors understand why they should follow you
You leave with: your content pillars, idea bank and improved profile.
03

Produce Binge-Worthy Content That People Want to Watch

  • Use the Hook, Setup, Turn, Close storytelling structure
  • Turn one idea into a clear, engaging short-form script
  • Write in your own voice without sounding scripted or generic
You leave with: a completed Reel script, ready to record.
04

Film and Edit Your Reel

  • Deliver naturally and confidently on camera
  • Film your Reel with live guidance
  • Edit it step by step during the workshop
You leave with: one finished video, ready to publish.
⚡ Special Offer
1 Seat
RM 1,999
RM 1,499
Per pax
Recommended for teams
2 Seats
RM 3,998
RM 2,497
For 2 pax · RM 1,248.50 each
Sign up today and get everything below:
WorkshopRM 1,999
+ MYFG Notion Production Process TemplateRM 199
+ Founder Positioning PlaybookRM 199
+ Social Media Profile Audit GuidelineRM 199
Total valueRM 2,596
Your price today
RM 1,499
Save RM 1,097 · 42% off total value

Strongly recommended for founders bringing a colleague or the marketing lead along, so the whole team walks out aligned on the same strategy.

Join Workshop→
✓

Money-Back Guarantee: If you don't find this workshop useful, we'll arrange a full refund immediately.

Questions

Before You Book.

I've never filmed anything for my business. Will I keep up?

Yes. Module 4 is built for people filming their first reel that day, in the room, with help beside them the whole time.

Does this work outside F&B or franchise industries?

Yes. The frameworks are built around how people decide to trust a founder, not around any one product category. You'll apply everything to your own business specifically.

Will the sessions be recorded?

No. It's a live, hands-on training session.

What if I sign up and can't make it?

Payment is non-refundable, but you're welcome to transfer your seat to someone you trust. Just send us their details and we'll handle the rest.

What happens right after I pay?

You'll be invited to join a WhatsApp group, with more details about the workshop shared closer to the event date.